As a part of a rebranding effort begun in late 2014, Pittsburgh-based Chromalox redesigned its website, www.chromalox.com. Among the new features are upgraded search with autofill capabilities for keyword strings and the ability for site visitors to filter search results to focus product searches. Due to its responsive design, the site automatically optimizes for mobile, tablet or PC devices, so customers can view stock availability and place orders efficiently.

Additional functional enhancements include mega menu navigation and carousels on the homepage, which have automatic scrolling of product categories, news and events. The site also contains installation videos, product manuals and specification data.