Bishop-Wisecarver Corp., Pittsburg, Calif., has launched its new website to celebrate the company’s 61st anniversary. The manufacturer of the DualVee guide wheel used in motion technology redesigned its website to provide more detailed product information organized in tabbed sections, richer photography, embedded videos, social media, digital catalogs for web view before download, site search and improved part search. Customers now can search by specific part numbers or drop-down menus of product categories with descriptions.

In the weeks to follow, the company will apply the new design to its Spanish and Chinese websites to create one online experience for all users. Other additions will include enhanced customer participation and interactive product support.

Check out the redesign at For live news and updates, follow Bishop-Wisecarver at